Kenya Tourism Board

Online and social campaign to relaunch Kenya as a winter destination

Unmissable Kenya

Department of Tourism of Philippines
17 February 2016

Kenya Tourism Board

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Kenya is a perfect winter destination, answering needs of boths passionate of safari and people wishing to lay in the sun. We have used the campaign “Unmissable Kenya) to relaunch a strong positive message with the support of sales partners packages.

Why online and social? To create an immediate reaction, to push on sales and bookings and because of the possibility to interact with potential clients.

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